As a retail real estate owner, you have to make purchases that will benefit your retail tenants and your property overall. Lighting and digital signage are especially important purchases for your retail property. Choosing LED is the best way to get the most out of your money spent.

Lower Costs

The initial cost of bulbs is going down as the technology continues to advance and production costs decrease. You’ll also find yourself spending less on your electricity bills, as LEDs are very energy-efficient.

After the LEDs are installed, you’ll notice you’re replacing bulbs fewer times a year. Your real estate may get up to 100,000 hours of illumination out of each LED for interior bulbs, or even 10 years for parking lot lighting. This is partially due to the fact that LEDs produce far less heat than other types of bulbs, so burn out less often.

More Effective Lighting

While fluorescent lighting is considered harsh by many and usually leaves dark spots, most find the light produced by LEDs to be very clean and bright. Unlike fluorescents, LEDs don’t rely on the diffusers and reflectors that cause these problems to get the light where it needs to go. Instead, the light from LED bulbs goes directly where intended.

It isn’t necessary to sacrifice space in order to get this improved lighting, either. LEDs tube lights take up no more space than traditional fluorescents do.

Safer Outside and In

Have you ever stopped to wonder why you’re supposed to dispose of fluorescent bulbs in specially designated areas? That’s due to the mercury contained inside of them. In addition to the risk posed to employees and customers, this also means someone has to take the time to drive broken or burned-out bulbs to those drop sites. LEDs don’t have that problem.

The bright illumination and direct focus of LEDs gives you another advantage in your parking lot. The National Lighting Product Information Program states that a well-lit parking lot helps customers feel safer while decreasing the amount of crime and vandalism on your property.

LED Displays: Serving Dual Purpose

LED displays have several advantages non-LED displays do not. The brightness contributes to the lighting both inside of your store and out. The characteristics of LED light bulbs mentioned above give the display longevity.

Additionally, the bright illumination that make LEDs so visible catch the eye of passersby at all times of day and night. Unlike other forms of advertising, you don’t have to worry about people changing the station or throwing it away.

LED displays also have the benefit, should they be digital, of:

• Being able to display multiple messages
• Displaying messages that can be changed throughout the day depending on how your target audience shifts
• Showing videos and moving graphics

Make the Change to LED

Satisfy your budget and your customers by choosing LED for your retail property’s lighting and displays. LEDs lower your costs, improve customer experience through better lighting, and even bring customers to your door. You’ll quickly see a return on investment.