This year we saw many changes. Digital out-of-home advertising, or DOOH, is constantly evolving, and 2015 has seen that evolution bring about some exciting new technology and ideas.

When it comes to the hardware for your new digital sign, you are prepared. You’ve spent time selecting the appropriate LED screen for your business. You're starting to research the installation process.

At 223 square meters, Cromwell Road is the longest advertising site in the United Kingdom. Beginning October 2015 it will also become the only digital special build site in the United Kingdom.

It’s time. Your organization is to upgrade your current signs to LED. Great! This purchase decision will bring you a great ROI as Out of Home Advertising has a greater ROI than either television or print advertising.

What if you had an LCD display that always benefitted your business? One your customers can always see, that operates even through harsh weather, and can be kept on at all hours because it doesn’t overheat? Are you thinking that’s impossible?

You, like most other people, like to save money. Saving money in business means money is available for other things, such as bonuses or facility or equipment upgrades.

You certainly have many choices for LED and LCD manufacturers. Naturally, some products are better than others, and we at Ultravision believe ours are the best on the market. Our products are on display throughout the United States and Europe, most notably in Times Square in NY and on the Play London Clear Channel UK screens throughout London.

In one word: mobile.

Not just because mobile is a huge and growing segment, but because consumers are mobile. Think about it: how often are you home? You work at least eight hours a day. You have early or late meetings. You go out to drinks, dinner, or movies. Your children have school events and practices. You have hobbies.

After reading about the benefits of digital signage and crunching some numbers, your organization has decided to make the investment into digital signs. That’s great! Before you get started on the groundbreaking, though, there are quite a few steps you need to carefully work out before your new signs arrive.

Everywhere you go, you are directed by signs. You are informed when traffic accidents are blocking your route home; told when your bus or subway train is expected to arrive; and directed where to go when making your way through an airport.